Much ado about religion

What is it about Christianity that makes it special? What makes Christians differ from the rest of the world? Everyone else now seems to be using "Christian" means and methods of outreach/evangelism. We Christians are using the worlds methods for evangelism. In short, we're cross pollinating. So, any cynic can say that Christians don't hold an exclusive right to the truth, although we know we do. How do we, tell people we love about the gospel and not offend them? How do we spread the Good News without seeming close-minded and backward thinking? How do we make Biblical truths relevant to today's society?